A-Team Strategy

Wishing a Happy New Decade to all of the people Re-Dock have collaborated with during our first two years! We thought that it would be good to share a novel approach to project planning, management and evaluation: The A-Team.

At the early stages of any significant creative project – whether it’s an event, performance, workshop, exhibition – there are many elements to consider – artistic inspiration, collaborating partners, funding, audience, venue etc.

Balancing all of the inter-related factors that make a successful project is hard work and there is always the danger that all of these practicalities could dull the original artistic inspiration….

…what you need is – The A-Team! (cue music!)

#1 “Mad” Murdock! Allow “Mad” Murdock to get all the ideas out there without fear of criticism…. ya crazy fool!  Dare to dream.  Ask yourself – Without limits, what would you make happen?  What do you really want to do?  What has never been done before? Capture the imagination of others through playfulness!  Murdock brings to the table anarchic unrestrained creativity in a crazy-genius kinda way…

#2 B.A. (Bad Attitude) Baracas (Mr T) Next up is B.A. – a superhuman, who does not know the meaning of the word compromise.  In structuring your project, address whatever needs to be addressed, head-on!  Identify any factors which might limit the scope of your creativity and smash through those barriers!  B.A. can build the machinery to make the impossible possible.  He ain’t got no time for the jibber jabber!

#3 Faceman A really successful project needs some style!  How is your project framed and how will it reach it’s audience?  Elegance, craftsmanship, ingenuity, fireworks!  These are the qualities Face is looking for.  Allow your great ideas and hard work to have the maximum effect through exquisite execution and a touch of class.

#4 Hannibal Life is contingent – and you cannot plan for everything but, if you have been through the previous 3 stages then perhaps by now you can already find a path to success?

I love it when a plan comes together!

A-Team Strategy is akin to Edward de Bono’s ‘Thinking Hats‘ with an important difference – the A-Team didn’t just sit around thinking – they made shit happen!